Twezr is a new iPhone application that brings all of your contacts into one central place. You can open up Twezr and immediately see if you have email, Twitter mentions/DMs, Facebook messages/wall posts, SMSs or missed calls from any of your contacts across all of those services. Click through that first Twezr link to read a couple reviews, see an interview with the CEO, and meet them on Twitter... Then continue reading to hear my take on how Twezr can be fully realized as our Central Messaging Solution by becoming simpler.
The problem that I have with Twezr is that it tries to bring in the general timeline from services, as well. So your Twitter mentions & DMs are competing with the tweets from everyone you follow ... Your Facebook messages are competing with all of your friends' wall posts. I had a quick conversation with Twezr on Twitter (that's a mouthful) about these issues which you used to be able to read through 'curated.by', but that site has since "sunsetted" or whatever they're using in place of "failed" these days.
Instead of their current way about things, Twezr should leave the general timeline (not to mention Twitter Lists!) alone and instead only handle messages that are to you. Here's how I would make that happen:
Basically, the core focus of the app should shift away from the general-purpose status update direction that it seems to be going in and instead hone in on cross-platform (personal) messaging. Twezr has serious potential to be the one inbox for your entire online presence (or, considering this same situation from the other point of view - the one tool to manage your contact list & outbox), but any attention given to general purpose use is just going to limit that impact.
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